A lash client sharing a referral offer with a friend

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Lash Create  /  Referrals & promotions
Referrals & promotions

Marketing that runs itself.

Your happiest clients are already telling their friends about their lashes. Referral credit gives them a reason to actually send them your way, and rewards them when they do. Each client has a code to share, and when a friend books with it, credit lands for a future visit, so word of mouth turns into bookings.

Alongside referrals, ready made promotions fill the quiet weeks, birthday treats, win backs for clients you have not seen in a while, and last minute offers to fill a gap, all applied automatically.

Ava’s referral code
AVA-25
Give a friend £10 off, get £10 credit when they book
Referral credit

Reward the client who brings a friend.

A referral only works if it is easy for the client and effortless for you. This one is both.

Share

Every client has a code

Each client gets a referral code you can share with them, so they have something simple to pass to a friend.

Book

The friend books with it

When a friend uses the code on your booking site, it is recognised and the referral is tracked to the client who sent them.

Reward

Credit lands automatically

Credit is created and applies to a future booking like a gift card, coming straight off the total with nothing for you to calculate.

Grow

Word of mouth, on the books

Every referred friend joins your client records ready to rebook, so one happy client quietly becomes two.

Ready made promotions

Fill the quiet weeks without the guesswork.

You do not need to be a marketer to run a good offer. Lash Create gives you ready made promotion templates for the moments that matter, so the right offer reaches the right client at the right time, and applies to the booking automatically.

  • Birthday offers that land at the right time of year
  • Win back offers for clients you have not seen lately
  • Last minute deals to fill a gap in the diary
Promotion templates
Birthday treatSends automatically in their birthday month
−15%
Win backFor clients you have not seen in a while
−20%
Last minuteFills a gap in tomorrow’s diary
−10%

Why referrals beat every other kind of lash marketing

A referred client arrives already sold. They have seen your work on a friend, heard the review in person and come in expecting to love their lashes, which makes them cheaper to win and more likely to stay than anyone you reach through an ad. Referral credit simply gives your existing clients a reason to make the introduction, and rewards them for it. Because the credit applies automatically like a gift card and the friend lands on your books ready to rebook, the whole thing runs without you chasing anyone.

Promotions that reach the right client at the right moment

Blanket discounts train everyone to wait for a deal. Targeted promotions do the opposite. A birthday offer feels like a treat, a win back reaches only the clients who have drifted, and a last minute deal turns a cancellation into a filled slot instead of a quiet afternoon. Every offer is applied to the booking and shown on the confirmation, so the client sees exactly what they saved and, because it rides the same loop as your takings, your figures stay accurate down to the discount.

Referrals & promotions in Lash Create vs doing it yourself

What it takesManual & ad hocSeparate marketing toolLash Create
Referral codesTrack by handExtra setupEvery client has one
Credit applied automaticallyNoSometimesLike a gift card
Ready made offersBuild each oneTemplates, extra costBuilt in
Targeted, not blanketHardVariesBirthday, win back, last minute
Shown on the confirmationNoRarelyYes
Keeps your figures rightNoSeparateIn your takings
First-time client offerBy handSetupBuilt-in template
Percent or fixed amountYou calculateYesEither, per offer
Promo codes for manual redemptionManualYesAuto or code-gated
Date-range schedulingYou rememberYesSet start & end
Free to start on iPhone and iPad

Grow your lash business with referrals today

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Growth built for lash techs

Referrals and promotions, on autopilot.

A referral and promotion system made for lash techs, wired to the booking and the takings behind it.

A salon referral program that runs itself

A salon referral program only works if it is effortless. Every client has a code, and referral credit applies automatically, so word of mouth turns into bookings.

Lash referrals that reward both sides

Lash referrals give your happiest clients a reason to bring a friend. The friend books, credit lands, and both have a reason to come to you.

Salon promotions without the guesswork

Salon promotions come ready made. Pick a template, and the right offer reaches the right client and applies to the booking on its own.

Birthday offers that feel like a treat

Birthday offers land at the right time of year and apply automatically, so a client feels looked after and books in without you lifting a finger.

Win back offers for clients who drifted

Win back offers reach only the clients you have not seen in a while, so you bring lapsed clients back without discounting everyone else.

Last minute offers to fill the diary

Last minute offers turn a cancellation into a filled slot, going out around a freed gap so a quiet afternoon becomes a booking.

Frequently asked questions

How does the referral program work?

Each client gets a referral code you can share with them. When a friend books and uses it, credit is created that comes off a future booking, so both the client and the friend have a reason to come to you.

How does a client redeem referral credit?

The credit applies automatically to a booking, or the code can be entered on your booking site. It comes off the total like a gift card, so there is nothing for you to work out at the chair.

What promotions can I run?

There are ready made promotion templates, including birthday offers, win back offers for clients you have not seen in a while, first time offers and last minute deals to fill a gap in the diary.

Do promotions apply automatically?

Yes. The right offer is applied to the booking and shown on the confirmation, so a birthday or win back discount lands without you having to remember or do the maths.

Can I fill a last minute gap?

Yes. A last minute offer can go out around a freed slot, so a cancellation becomes a chance to fill the space rather than a lost afternoon.

Does the discount show on the client's confirmation?

Yes. The discount is shown on the booking confirmation and in the total, so the client sees exactly what they saved and your figures stay accurate.

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